Advertising Manager:  Larry Frey (lmf_pmt@snet.net

PARKER PAGES ADVERTISING RATE SCHEDULE

 

Parker Pages has accepted several forms of advertising in the past, to reciprocate with other organizations with similar interests as PGCA. Advertising carried in Parker Pages prior to this time has generally been without cost to members, and to several business operations as a courtesy.

We have checked the status of or periodical mailing privilege with the USPS. Our permit allows us to accept advertising from members and non members. The actual postal rate paid will vary with the fraction of the publication that consists of advertising pages, independent of any fee collected for the advertising pages.

We do not expect that a large number of ads will be carried, or that enough space will be occupied by ads to reduce content. Parker Pages has frequently received requests to carry ads from dealers and auction houses that would be of interest to the members. We are instituting these advertising rates to recover the cost (a little more than $150 per page per issue in direct cost) of carrying these ads in an orderly way.

Parker Pages will adopt the rate schedule listed below, commencing with the Autumn 2008 issue.

Classified ads of one half column or less in length, will continue to be available to any member at no charge. Classified ads will be published in one issue.

Listing in the Dealers Page Directory and/ or a business card type and size of ad block filed with Parker Pages in print ready form will continue to be available to all members at no charge. 

 A quarter page ad will be available to Life Members at no charge. This ad must be filed with Parker Pages in print ready form.

  The Listing, Business Cards, and Quarter page ads noted above, must be received and/or on file with the Editor of Parker Pages one day before the close of each issue, as listed on the masthead. The ads will be filed, and repeated until withdrawn by the member. These ads will be carried on a space available basis.

A repeating full page, four color ad may be placed in a full volume (4 issues) of Parker Pages for a charge of $1000. A repeating half page four color ad may be placed in a full volume (4 issues) of Parker Pages for a charge of $750. An ad may be placed in a single issue at a charge of one half the annual rate. Should an ad incur special handling charges due to untimely arrival, or due to necessity of additional design work by the printer, a surcharge will be added to offset these charges. There will be a charge for revisions to the ad, during the year, if the revisions incur additional design charges by the publisher.        

A repeating full page one color (black and white) ad may be placed in a full volume of Parker Pages for $750, a one half page ad for $500. The single placement and special handling rules above will also be applied to one color ads.

Half page and full page ads should be presented to the editor 15 days before issue close; and the final form should be delivered to the editor before the date of issue close.

Parker Pages may waive advertising charges to organizations that  provide reciprocal, or recognized service to PGCA.

To make arrangements for advertising contact  Larry Frey (lmf_pmt@snet.net) or by phone at (860) 589-5595

Don't get Parker Pages?  Click here to join PGCA today!